Prof. Bala V. Balachandran
Prof. Bala V. Balachandran (born 5 July 1937) is the J. L. Kellogg Distinguished Professor of Accounting and Information Management at the Kellogg School of Management at Northwestern University and Founder & Dean, Great Lakes Institute of Management, Chennai, India. He hails from Pudukkottai district in Tamil Nadu. He holds a master’s degree in Applied Statistics from Annamalai University, a master’s degree in Engineering from University of Dayton and an MBA from Carnegie-Mellon University. He continued his PhD in Industrial Administration at Carnegie-Mellon. In 1973 he joined the Kellogg School of Management faculty. In 1984, he was appointed Professor of Accounting Information and Management and was Director of the Accounting Research Center from 1985–2006.
Having won numerous awards for his excellence in teaching (J. L. Kellogg distinguished Professorship in Accounting, Sid Levey Teaching Award, Alumni Faculty Choice Award, Indira Gandhi Memorial Award, et al), Prof. Balachandran got “Padma Shri”, the fourth most prestigious civilian award in India, in 2001. He is also an Executive Professor and Strategy Advisor to the Dean of Bauer College of Business, University of Houston.
Prof. Balachandran spoke at length on Customer-centric Profitability and a range of issues involving revenue and cost modeling such that businesses make profits by keeping customers’ interest central. His talk was very well appreciated and received a wide applause from students.